Emma provides public affairs, media relations and reputation management support to clients across a range of sectors, including health and social care, energy and environment, and the third sector. Emma’s work involves drafting policy advice, securing local, regional and national media coverage for clients, and supporting them to achieve political and media objectives.
Emma also manages the PLMR Scotland work, regularly supporting clients to navigate the distinctive Scottish political and media environment, arranging high-level meetings with senior politicians and civil servants and securing national media coverage.
During her time at PLMR, Emma has secured media coverage across local and national media, including The Independent, The Mirror, The Sun and the BBC. Emma also regularly supports clients to minimise reputation damage as a result of investigative journalism, coroner inquests and regulator judgements.
In 2016 Emma graduated with a Master’s Degree in Applied Security Strategy from the University of Exeter, where she was awarded a Distinction and the Academic Director’s Prize for the student with the most commendable contribution to the MA Applied Security Strategy. She was also awarded the Director’s Prize for Best Analysis of a current global crisis. During her time at Exeter, she completed a year long research project into UK and NATO policy towards Russia and successfully presented the findings at a Royal United Services Institute (RUSI) conference in May 2016. These findings were subsequently submitted to the UK Defence Select Committee.
Emma also has a first class BSc Honours degree in Policing and Criminal Investigation from the University of Central Lancashire and was awarded the Lancashire Constabulary prize for her work on Human Trafficking in Europe.