Political Lobbying and Media Relations (PLMR) Ltd has today confirmed the appointment of Professor Tim Morris as Non-Executive Director of their fast-growing Westminster-based agency. The move will further strengthen PLMR’s existing credentials in food, agriculture, rural affairs and animal health and welfare.
Professor Morris brings to PLMR a wealth of relevant experience. He qualified and practised as a veterinary surgeon, obtained a PhD from the University of London and worked in medicines research and then public affairs at GlaxoSmithKline for 20 years, working across industry and with media and governments. He went on to establish and lead the British Horseracing Authority’s medication and anti-doping programme and animal welfare strategy as Director of Equine Science and Welfare. As part of this work he established close working links with other prestigious sports such as the International Equestrian Federation and the Greyhound Board of Great Britain as well as government bodies and animal welfare organisations.
Professor Morris will join PLMR’s Managing Director Kevin Craig, Deputy Managing Director Elin Twigge and fellow Directors Valerie Burgess and Chivonne Preston on the PLMR Board. Founded in 2006, PLMR is a PR Week Top 150 agency, recent winner of two Cannes Lions awards and current holders of the Public Affairs News ‘Consultancy of the Year’ Award. It is a communications agency with a difference, giving 5% of its net profits each year to a range a charitable causes.
PLMR’s clients have included the British Horseracing Authority, Excel London, the Brazilian Beef Association, Cancer Research UK, global food company Hain Daniels Group, Company Shop and Community Shop, Combat Stress, and the BioIndustry Association. It also worked with the Bingo Association on the recent superbly successful campaign to reduce the duty on Bingo in order to promote jobs and investment.
Elin Twigge, Deputy Managing Director of PLMR said:
“This is such an exciting time for PLMR. Professor Morris is highly respected both by the PLMR team and his industry peers and we know his knowledge and expertise will be invaluable to our clients both now and in the future. Tim is that rare thing – a vet who also understands communications and we are delighted to be working with him. We look forward to working together and welcome him to our Board. This is an important period for our agency where we wish to continue the growth of our communications services across sectors including agriculture, animal welfare, food and retail.”
Professor Tim Morris said:
“I am excited about working with a leading communications agency at such an important stage of their growth. I have known and worked with PLMR’s Founder Kevin Craig for over a decade across a variety of important campaigns including new legislation to protect people from animal rights extremists, promoting life sciences and explaining the commitment to animal welfare from across several industry sectors. I have always been impressed by how much PLMR puts into delivering for its clients, admire their open and ethical approach and was impressed by the results they delivered for me when I was a client. I am delighted to now be joining their Board, to bring expertise in animal health and welfare, food and feed safety and audit, as well as in wider public affairs, so to contribute to continued success and delivery by the company”