Director, PLMR Board
Valerie Burgess is a senior PR consultant with over 10 years experience working across both consumer brands and corporate clients, often advising Chief Executives and reporting directly into the Board.
Valerie’s particular strengths lie in media relations and crisis communications – both proactive and reactive. She is a clear, strategic thinker, with a bright imagination and a strong determination to achieve the very best results for her clients.
Key client experience includes:
- The UK media launch of the Nectar loyalty card, working directly in to the Chief Executive Keith Mills, particularly on crisis communications
- The International media launch of Speedo’s controversial ‘Fastskin’ swimsuit at the Athens 2004 Olympics
- Reactive media handling in the Press Office at Railtrack immediately after the Paddington rail crash
Senior level roles at international PR agencies Saatchi & Saatchi and Manning, Selvage and Lee have enabled Valerie to work on fully integrated campaigns for clients (advertising, marketing, PR and direct marketing) including P&G Olay, Iams, Philips Lighting and Electronics and the launch of match.com in the UK.